Exciting news – we have flipped the conference

With Covid still causing travel problems and institutional budget cuts, the committee has decided to redesign it as a hybrid model.

This innovative approach optimizes both virtual and in-person attendance at Drake University. The MTM7 committee hopes this will ensure that the conference is accessible to as many participants as possible worldwide.

A new date

Due to the ever-expanding academic calendar, we have also moved the conference date forward by one month to facilitate wider engagement. It will now run from 27-28 July.

For more details about our new “Flipped” Conference, read the Q&A infographic designed by our media assistant, Savanna Bous, a magazine media student at Drake University.

An extension for abstracts submissions

The deadline for abstract submissions has also been extended – so you now have until 28th March to submit.

Mapping the Magazine 7: Magazines and the Moment has Flipped

To make the Mapping the Magazine conference accessible to as many participants as possible – we have flipped the conference. (Yes, we invented this.) A “flipped” conference is one that is optimized for virtual attendees but has added benefits for those who can attend in person.

Photo by Robert Penaloza on Unsplash

This comes from our experience as educators. The pandemic taught us that hybrid approaches shortchange those who are present and those who are virtual. It’s better to have a primary modality. In this case, we’ve chosen to make virtual participation the primary modality in order to welcome as many people as possible to fully participate in the event. However, the pandemic also highlighted the importance of being together in person, so we are providing that option, too.

We expect that the pandemic will still make it difficult for many overseas scholars to travel to the U.S. this summer. We also know that shrinking budgets at many institutions make it harder for some attendees to get financial support for their travel. And as a side benefit, it’s eco-friendly to minimize flying and driving when possible.

Those who can attend in person will have the many benefits of being together: more engagement with each other, casual conversations, social events. There will also be coffee/snack breaks and cocktail hours, and a field trip to Dotdash Meredith, if the pandemic permits.

For more information, check out our FAQ page about this year’s event.

Abstract Reminder – We Want Your Ideas

Don’t forget the deadline is fast approaching to submit your abstract for our seventh Mapping the Magazine Conference.

This year, the conference focuses on Magazines and the Moment, examining a range of aspects from history to business models, emerging trends, and digital developments.

More details on the scope of the potential topics within this theme can be found on the Submitting page.

The deadline for entries is February 28, 2022. Applicants will be notified by March 31, 2022, with full paper submissions required by May 1, 2022.

New Year, New Challenge?

Photo Credit Towfiqu Barbhuiya from Pexels

Calling all magazine practitioners and academics.

Looking for a new challenge in 2022? Then how about writing a conference paper for our seventh Mapping the Magazine conference hosted by Drake University in Des Moines (new dates: July 27 – 28, 2022) This year the focus is on Magazines and the Moment. For more details on potential topics within this theme, visit Submitting.  

The deadline for abstract submission is Feb 28, 2022.

Mapping the Magazine is a series of conferences established by Tim Holmes of the Cardiff University School of Journalism, Media and Cultural Studies (JOMEC). So far, conferences have taken place around the world, including New Zealand, America, Portugal and the UK. 

The conference aims to create an intimate meeting of international magazine scholars from many disciplines (Media and Communications, Journalism, Gender and Cultural Studies, Sociology, Linguistics, English, History, Visual Communications, and so on) – bringing together those interested in exploring the current state of magazine research and possibly developing collaborative research projects.

Call for Abstracts

Preparation for our seventh Mapping the Magazine conference is underway and will run the new dates of July 27 – 28, 2022, hosted by Drake University in Des Moines, Iowa.

Jess Bailey via Pexels

In preparation, we are now calling for abstracts on this year’s theme, Magazines and the Moment. Authors – practitioners and academics – are invited to submit their proposals for original work on topics around the 2022 theme, including:

  • Emerging trends and steadfast practices
  • Digital developments
  • Magazine history
  • Readership
  • Business models
  • Magazines as a lens
  • Magazines and movements

Papers dealing with other topics and themes are equally welcome, and organizers encourage a multidisciplinary approach, as well as theoretical and/or empirical perspectives.

Abstracts of 400 words for 20-minute papers must be submitted by February 28th, 2022. For a more in-depth guide to the topics and submission details, visit: http://mappingthemagazine.ulusofona.pt/submitting/

Mapping the Magazine 6 begins- Opening & Keynote

Today marks the start of the 2020 Mapping the Magazine conference, hosted by Lusófona University in Portugal. It is the sixth edition of the conference, with it being founded 15 years ago by Tim Holmes of Cardiff University. Previously the event has been hosted at universities in Cardiff, Sydney, Chicago and now, Lisbon, virtually.

The conference kicked off with an opening speech, chaired by Carla Rodrigues Cardoso. Carla explained that despite the conference being virtual this year, the next three days will strive to “preserve MtM6 spirit.”

Over the next three days, nine panels, 28 papers and scholars from all over the world will come together to share their knowledge surrounding magazine studies. Joining Carla in the opening session was Professor Mário Moutinho, José Gomes Pinto, Luís Cláudio Ribeiro, Maria José Brites and founder, Tim Holmes to say a few words and their thanks to the organisers of the event.

James Hewes, CEO of FIPP, gave an insightful keynote surrounding the key trends in the media- post coronavirus crisis. He explained how “coronavirus is accelerating trends that were already there.” Whilst the platform “Zoom” have seen a 253% increase in their share price since January 1st, a negative impact has been the decline in newspaper advertising revenue which could see many towns and cities without a local news outlet after this crisis. This is a global phenomenon and James informed how a critical message for media companies is to ensure they have “multiple revenue streams.”

Up next is a presentation about Magazine Trends, chaired by Teresa Mendes Flores.

Carla Rodrigues Cardoso
Carla Rodrigues Cardoso
James Hewes, Keynote Speaker

WELCOME TO THE 6TH MAPPING THE MAGAZINE CONFERENCE

The sixth Mapping the Magazine conference will be held online from the 1st to the 3rd of July, 2020.

‘Mapping the Magazine’ is a series of conferences established by Tim Holmes of the Cardiff University School of Journalism, Media and Cultural Studies (JOMEC). Five conferences have run so far – in 2018, 2016, 2011, 2007 and 2005.

The conference aims to create an intimate meeting of international magazine scholars from many disciplines (Media and Communications, Journalism, Gender and Cultural Studies, Sociology, Linguistics, English, History, Visual Communications, and so on) who are interested in exploring the current state of magazine research and possibly developing collaborative research projects.

The papers will be delivered sequentially over the three days, not concurrently in separate streams. Conference delegates are asked to commit to attending all papers.

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